The Power and Problem of Pop Art: All You Need is LEGO LOVE
/LEGO’s LOVE set based on Robert Indiana’s work builds on a long tradition of art and commercialization. But is this a celebration of Pop Art or just another example of cashing in on mass-market appeal?
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LEGO took a different approach to San Diego Comic-Con this year, transforming its booth into a travel-themed gateway to Star Wars, Pokémon, Ninjago and more. We explore the sights, reveals, and thinking behind LEGO’s Smart Play-centric Comic-Con 2026 experience.