Things That Could Have Been: A Curious Look at 10354 The Shire
/LEGO’s 10354 The Shire beautifully captures Bag End from The Lord of the Rings, but what if the set had drawn inspiration from The Hobbit instead? We explore the details, the design, and the delightful what-ifs of the most famous Hobbit-hole in Middle-earth.
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LEGO took a different approach to San Diego Comic-Con this year, transforming its booth into a travel-themed gateway to Star Wars, Pokémon, Ninjago and more. We explore the sights, reveals, and thinking behind LEGO’s Smart Play-centric Comic-Con 2026 experience.