LEGO took a different approach to San Diego Comic-Con this year, transforming its booth into a travel-themed gateway to Star Wars, Pokémon, Ninjago and more. We explore the sights, reveals, and thinking behind LEGO’s Smart Play-centric Comic-Con 2026 experience.
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Read MoreThere is only one week left to enter our comic-themed building competition for Nerdvemeber! You could win a rare event-exclusive LEGO set from Comic-Con or Star Wars Celebration, have your scene drawn as a comic book cover, and win the rare Golden Nerdly!
Read MoreOur Nerdvember contest is here! Have you ever wanted a rare event-exclusive LEGO set from Comic-Con or Star Wars Celebration? Do you want to have your LEGO MOC turned into a hand-drawn comic book cover? Do you want to win a Golden Nerdly trophy!? Now is your chance!
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I don't have a ton of time to write a whole breakdown of SDCC (I snuck away from the campsite to a nearby town to post at a Starbucks, the lengths to which I go to keep content coming on this blog, sheesh) but overall it was an excellent con for me. It all started Thursday, where I spent a full day wandering the floor with my wife and seeing all the cool nerdy stuff (and scoring exactly zero LEGO exclusives) In the evening I had the privilege of sitting on a panel with Nathan Sawaya, Brandon Griffith and Jim Lee (yeah, THAT Jim Lee!) We unveiled just a few details of the amazing project we're all working on, Art of the Brick: DC Comics. A big thanks to all those who showed up for the panel and especially those who took time to say hi after we finished (Hi Ian!)
On Friday we spent more time terrorizing our poor feet on the exhibition floor for a few hours. Nerdly got his picture taken with several cosplayers (he can't help himself). We saw some familiar faces, made some new friends and just basked in all the geeky goodness. I also scored exactly zero LEGO givaways and exclusives
In the late afternoon we went to the taping of the Conan O'brien Show. It was an amazing experience, we got to see the cast of Walking Dead and Game of Thrones. And if all the laughs weren't enough, we scored an exclusive Conan Zombie Pop!
On Saturday we continued the relentless punishment of our feet with yet more walking the floor. Once we had our fill of that (seemed to not take very long, the crowds were intense) and scoring the customary amount of LEGO exclusives we headed to the Hardrock Hotel where LEGO was showing off Dimensions, an amazing new game and building experience. I'll be doing a full review of that soon so I won't go into much detail on that. In the evening I sat on the second of my two panels with Joe Meno, Paul Lee, Brandon Griffith and Nathan Sawaya. We all talked about how we've taken LEGO and turned it into something beyond just building. I showed my animated short Batman vs Superman and talked about stop motion for a bit. After a Q&A session with the audience I surprised them with the world premiere of the sequel to Batman vs Superman: Dawn of Just Desserts. They seemed to enjoy it. Don't worry, it'll be online soon after I make some last minute tweaks and I've had my fill of s'mores and sunburns.
Overall it was a great time, but I'll continue to sum up SDCC as I always do, "four days of sweaty disappointment" Now to recover and start making plans to go back next year (why do we do it to ourselves?) Now if you'll excuse me, I'm gonna head back to the campsite and grill some burgers.
Hey fellow nerds and nerdettes, are you coming to San Diego Comic Con? Me too! In fact I'll be speaking on two different panels this year.
The first one is DC Comics Meets LEGO Art with world renown LEGO artist Nathan Sawaya, builder extraordinaire Brandon Griffith and comic legend Jim Lee. That will be on Thursday from 6-7 in room 25ABC
The second one is Making The LEGO Fan Scene with BrickJournal editor Joe Meno, premiere LEGO comic artist Paul Lee and Nathan and Brandon again. That will be on Saturday from 6-7 in room 23ABC
I'm super excited for both of these panels, and of course for SDCC. I've got a limited amount of swag I'll be toting around so if you spot me say hi and then mug me. See you later this week!
If you've been wondering why there's been very little content on the YouTube channel and I always have circles under my eyes, I can finally reveal why. World renown brick artist Nathan Sawaya has a new exhibit in the works, and I'm one of the team members on it. I can't say too much yet, but if you join me, Nathan, Brandon Griffith and DC comic legend Jim Lee at our San Diego Comic-Con panel on Thursday, August 9th at 6pm you'll get all the juicy details. Jim Lee will also be live drawing a new Batmobile that's going to be brick-built and part of the exhibit and you might just score some awesome freebies. Hope to see you then!
The LEGO SDCC exclusives have been revealed, and they're pretty sweet. Hundreds are supposed to be given away next week so limber up those line waiting muscles and wear comfortable shoes.
What happens when a lifelong Trekkie, AFOL and professional toy designer finally gets an official LEGO Star Trek playset? Samuel Hatmaker explores the new Enterprise bridge and shows why playing Star Trek matters as much as displaying it.
We spoke with several Autistic AFOLs who shared their experiences with LEGO regarding coping, community, collecting and catharsis. And we found that Autism can be both a challenge and a superpower when it comes to LEGO.
What do you do when a LEGO Pokémon set doesn’t quite hit the mark? Take it apart and create an alternate build using only the pieces from the original set! But how do you level up a character as recognizable as Pikachu?
What happens when a LEGO builder who knows almost nothing about Pokémon takes on the entire Smart Play wave? We explore the colorful and curvy sets and then remix them into crazy creations far beyond the Pokédex.
Who was Susan Williams and why was her impact on people’s perception of LEGO so significant? Join BrickNerd as we piece together the illustrious career of this mysterious LEGO employee.
Have you ever wondered what the LEGO community was like in the 2000s? Today's guest writer and veteran builder, Nannan Zhang, shares his thoughts on building and sharing MOCs online for the past 20 years.
The blue Classic Space astronaut has come a long way from the 1980s. Richard Dryden explores LEGO’s new upscaled version and reflects on the Classic Space sets and memories that started his LEGO journey.
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