Today, we look at LEGO’s forays into promotional sets cobranded with other companies that ultimately led to the explosion of profitable IP sets based on shows and movies. Hop in your VW Beetle, head over to McDonald’s drive-thru, and come check it out!
Read MoreRecognize this guy? It’s Mac, McDonald’s mascot from the 80’s and the breakout role of everyone’s favorite unknown actor, Doug Jones. Doug and I have had multiple intersections in our careers, having both worked on many projects including Hocus Pocus, Good vs Evil and Pan’s Labyrinth. These days you can see him as Saru on Star Trek Discovery, he’s a terrific actor and a genuinely awesome guy. Builder bruceywan must have been craving cheeseburgers this week, and totally nailed this build.
Tyler's E-MOTE seems to have really struck a chord, knock-offs & homages are starting to appear all over the place. This one by Sean & Steph Mayo is inspired by both E-MOTE and everyone's favorite restaurant to hate, McDonalds. Ba ba ba ba ba, I'm lovin' it.
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