Welcome to Paradisa: the tropical idyll of LEGO Classic Town. However, all is not as utopian as it seems. Island life has a shady side from nefarious dealings to inconsistent pink colors.
Read MoreLEGO and Formula 1 are starting a new partnership in 2025, but LEGO has a long history of F1 sets. Check out the sets from the past and some impressive MOCs too!
Read MoreIn LEGO’s hometown of Billund, Denmark, there are so many buildings that belong to the ever expanding company. What happens in all of these locations, what are their history, and what is coming next for the headquarters of the brick?
Read MoreErnest Shackleton went to great lengths to save his crew after daring to reach Antarctica on the Endurance. Join us as we go on our own expedition and take a look at both the history of the voyage and the LEGO set itself.
Read MoreClosing out our series about the LEGO Club and LEGO Club TV, today BrickNerd will uncover the secret history and legacy of the coolest kid in the club: Max!
Read MoreSign-ups for the 2025 LEGO Inside Tour start today, so we are continuing our deep dive series by looking at the incredibly exclusive sets given to those on the tour over the past few years.
Read MoreThe stop motion music videos that were part of LEGO Club TV were wacky and charming and exuded "The LEGO Movie" energy long before that film was ever imagined. Join BrickNerd as we chat with the creators of all the great songs that came out of the show.
Read MoreWhat was LEGO Club TV and how did it set the stage for LEGO’s current videos on YouTube? We chat with its creators to find out why there will probably never be another channel like it.
Read MoreCome with us back to the early 2000s to meet The Amazing Redini—the witty, all-knowing floating head from LEGO Magazine who was even endorsed by Yoda himself.
Read MoreJoin us as we track down all the versions of Chase McCain, the main character of LEGO City Undercover. It’s an old-fashioned investigation!
Read MoreLEGO’s product catalog is saturated with promotional tie-ins and intellectual property (IP) sets. So how did we get from McDonald’s Happy Meal toys to today’s movie tie-in sets and Comic-Con exclusives? From collecting cereal box tops to partnering with Discovery Channel, there’s a lot to sort through.
Read MoreToday, we look at LEGO’s forays into promotional sets cobranded with other companies that ultimately led to the explosion of profitable IP sets based on shows and movies. Hop in your VW Beetle, head over to McDonald’s drive-thru, and come check it out!
Read MoreWe conclude our exploration of LEGO fonts, ending the series where it all began by discovering the typeface for the original LEGO logo. Come back with us to the 1930s on a typographic journey through toy history.
Read MoreLEGO has a rich corporate history, especially when it comes to its three primary building systems. Join BrickNerd as we look at a sampling of the many sets with historical references, some of them very tiny!
Read MoreWhat does a font say about a product? Today we continue our exploration of the fonts used by LEGO between the 1960s and 1990s.
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